All posts by Howard Web

onpage seo

Let’s Talk About ON-Page SEO For Your Blog

This is a known fact that SEO is playing an important role in the various online websites or blogs. You may don’t know about SEO which stands for Search engine optimization. With the help of this, you can easily attain higher traffic on your blogs as well as improve the results on search engines. By using the right strategies of On-page SEO, you are able to get the attention of more and more audience towards your blogs. As you all know that it is little tricky to work online and you also need to know about the various concepts about On-page SEO. In the further article, you can easily read the beneficial information about the various aspects regarding SEO.

Getting started

If you are going to create a new blog and don’t have enough knowledge about search engine optimization then you should need to understand some vital facts. You should always try to do everything step by step that will help you to get success in achieving higher traffic on your blogs. The first thing which people should do for optimizing a new blog is to find the right keywords according to their content and also to add some best quality images, titles and much more things. The Meta description also helps you to improve your ranking on the search engines.

Tools required for On-page SEO

There are various types of tools available online that will help you in On-page SEO. The thing which you should do is to find the better tools so that you can easily get success by using them. You can also get assistance from the online sources to find the best tools that will work according to your requirements. After finding the best tool, you can easily use it and take the advantages of its various features.  There are many people who are using different kinds of SEO tools and also getting success to improve their ranking on search engines.

Interlink the posts

As you can see that it is also required to interlink some different posts with one blog post for search engine optimization. In that case, people have lots of queries and they are trying to find the best solutions. In that situation, you should know about the fact there is no any restriction to interlink the posts. You should always try to interlink the relevant posts that will help to get success in attaining maximum traffic on your websites. With the help of interlink, you can easily get higher traffic because the majority of people prefer that interlinks instead of others. By such links, the readers can read further articles which also help you with your ranking on search engines.

Use of target password in blog post

This is also a known fact that there are different types of concepts present in On-page SEO. The thing which you should do is to consider each and everything. By doing this, you can easily get the desired success related to maximizing the higher traffic and also for improving the rank on search engines. The keyword is playing an important role in all types of content. In that situation, you also need to place the keyword in a proper manner. You also need to use the keywords in your blogs in a perfect manner which also helps your website to attain more traffic or audience. You can use the keywords according to requirements but you always try to place it at least two times which is important.

More important things for On-page-SEO

There are many more concepts related to On-page-SEO which you should keep in your mind. In that way, you are able to do all the important things that are required for boosting the rank of your website on search engine optimization. The most important things are to add some Meta description, H1, H2 and best keywords to your content. Always try to write interesting and informative content for the readers and by doing this, you can easily get the attention of more and more readers. People always want to read something interesting and informative also. Don’t try to provide lengthy content without having any information.

Apart from this, there are many more things which you should try to understand related to On-page SEO. By doing this, you are able to achieve maximum traffic on your blogs. it will help you to improve your ranking and also to make you more popular in the online world.

wordpress web design

5 ways to Optimize your WordPress website

Less resource requirement and speedy loading time are what defines a fully optimized site. A well-behaving WordPress web design attracts more users and also provides an amazing working experience and lowers down the hosting expenses too. There are many ways available to which WordPress web developer to enhance the performance of their website; five of them are listed below.

1.    gZIP compression

It is the easiest way for website optimization and also poses a great notable impact on it. By enabling the gZIP compression the size of text, JS, CSS and HTML files are reduced approximately to the half of the original ones. Faster delivery to the customer is ensured as a lot of bandwidth is saved by sending the compressed files by the server. One of the benefits of using this method in web development is that no plugin is required and can just be used with the help of some codes.

2.    Minifying CSS and javascript

Minifying CSS and JavaScript files lower downs its sizes and has proved to be one of the most efficient ways. Minifying the files will automatically remove the entire set of empty spaces, empty lines and comments from the files. This will lower the file size and optimize the working of the website by decreasing the speed by which the site is being load. WordPress designer can complete this process with the help of many tools available online.

3.    Smush images

You should use the correct image size while adding it to the website. You should also pay attention while uploading the images and remove the unnecessary content from it. Like when a picture is clicked the device also stores the information about the time and date when it was clicked, all this information stores extra space and makes the site take more time to load.

4.    Enable CDN for your website

Your site can improve the loading speed once the CDN is enabled in it. Content Delivery Networks (CDN) works by cloning all the data of the website from around the globe. It assures the faster loading of the page from each and every location not only the ones near the data center. You can enable CDN by various external links available online if not provided by your hosting provider.

5.    Dynamic Caching

Cache makes the site work slowly and enabling dynamic caching helps you clear the cache automatically and optimizing the speed of the website. It is also listed as one of the most efficient ways to optimize your site. You have to rely on the hosting providers for enabling the caching solutions for your website.

Conclusion

The performance of the website play an important role in being it a hit or flop for the wordpress web developer and thus is worth spending some of your time on its optimization. You should make sure that the site and every page of it is loading fast for both you and your visitors’ benefits. You should keep in mind to regularly optimizing the website in order to enhance its performance and keep it efficient.

wordpress website design

Why WordPress is the BEST CMS for Web Design and Development

It can be said that WordPress is one of the most preferred choices of the bloggers around the world. The platform is the best pick of the users around the world for the purpose of developing a simple website. With hundreds of plugins, WordPress can cater to your publishing needs in the most exquisite way. You are not required to be a coder in order to utilize the benefits of the platform. There is no need of knowing PHP, HTML or Joomla etc.

When it comes to modifying the graphics formats or even the tables, the task can be pretty cumbersome on the other major platforms like QuickCms. WordPress has both, free and premium themes for the users. You can also create your own themes on WordPress, premium themes are available at your disposal.

wordpress developer

Major advantages of the WordPress CMS platform:

• Signing-up on WordPress is completely free! It does not require transactions at any point of time.
• Easy to understand, different themes and plugins to select, accessible, can be operated with simple measurements and not much of coding!
• Huge community: A large group of active users, designers, bloggers and various contributors form a community for WordPress, being officially called WordPress.org. It helps to solve all the queries and possible issues where valid solutions can be expected.
• WordPress fulfils all the SEO responsibilities that CMS is expected to. It holds good in terms of speed and when it comes to adding tags or titles in an image, the platform is proficient and easy to use. It also works well with major browsers and variety of devices.
• Customization: An array of colours is available, ample of themes and designs have been incorporated, settings have been provided in the control panel from where various elements can be added.
• A number of different websites can be created on WordPress, from e-commerce sites to blogs, video websites, photography, directory, membership, question-answer type, knowledge-based, services or appointment based. Every niche is possible with WordPress.
• As WordPress is easy to handle, posting material is easy as well, with just a click and no coding, your blog is ready to rock.

Verdict By an Experienced WordPress Developer:

It is obvious that WordPress can be your best pick when it comes to reliable content management service work. The platform is diverse, large and easy to use. Free plugins can cater to your needs as well as specifications. WordPress is the best choice for the bloggers as well as beginners.

A search engine friendly approach is followed by the platform; a clean permalink structure has been adopted by the same. When it comes to displaying links, WordPress is highly compatible with Trackback as well as Pingback standards. WordPress is not just a blogging tool; the platform’s open source potential encapsulates usability as well as steadfastness.

With WordPress, you’re the one in charge. Monitor and edit your content whenever you feel like, this is not the case with other publishing players. WordPress is offering a great deal of feature as well as technology to all of us.

Hook up our company Novatise – WordPress Website Design based in Singapore if your looking for a kick ass web run by wordpress.

buy leads singapore

What you need to know about LEADs Generation in Singapore

Singapore is a huge market place with ample opportunities for every growing company. But there are some companies or businesses that fail to set a mark owing to the lack of the effective marketing strategies. Even if they have a set of good market strategy ahead of their action, they fail to implement the same either due to lack of proper means or some other reasons. In such a scenario, lead generation agencies come to the rescue. Lead generation Singapore has come to the rescue of many companies and the outcomes have been spectacular. The lead generation companies tend to increase the sales and enhance the business of the client companies by putting in experienced professionals with a specific action plan into work. Just consult them and punch in your targets, rest assured, the business would definitely escalate to new heights, all credits to the lead generation companies. The companies can buy leads Singapore through a number of trusted agencies operating in the region.

LEAD GENERATION AND THE NEED OF IT

Lead generation refers to the process of converting potential customers in the form of strangers or mere site visitors into customers. In a market like Singapore, lead generation has got a highly vital role to play in a motive to arrange potential clients for a business or a company. Several agencies which provide lead generation Singapore to the companies motivate the potential buyers and the customers finally end up getting involved with the company or buying the products.

leads singapore

When there is a motive of expansion of business, b2b lead generation Singapore plays a very pivotal role. However, this comes in the second tier of marketing which only becomes valid after the company or the business has attracted the potential customers to have a glance on the products or services. The companies can attract potential buyers by using suitable keywords, through blogs or any social advertisements as well. The agencies for leads generation Singapore motivate these visitors to buy the products by asking them to fill forms, or placing calls to them to motivate actions. If ever this becomes too hectic, companies can also buy leads Singapore. Of course this approach would slash out some extra money from the pockets but is a much easier and less time consuming counterpart of lead generation in the traditional way.

BEST IN CLASS STRATEGIES FOR GENERATING LEADS IN SINGAPORE

The lead generating agencies put in some great tactics into action to maximize the benefits of their clients. The following are some of the widely adopted strategies by the companies doing lead generation Singapore:

  • ENTERPRISE GRADE PORTALS

Most of the leads generation Singapore companies put to use economic and professional grade portals so as to generate leads fir their client companies. The portals ensure smooth management of the prospects and carries out customer interactions at a professional level to accomplish the goals of the client organization. All these are achieved at an economic price as well helping even the small companies to get benefitted from the lead generation Singapore process as well. The companies take the help of user feedbacks and experiences to enhance their utility and the process just gets better.

  • SOCIAL MEDIA PLANNING SORTED

Most of the companies find it difficult to keep up with the social digital media platforms which hampers their customer relations to some extent. The lead generation Singapore companies work with these digital media like Google, Yahoo, LinkedIn, Facebook, Twitter and other publishing companies as well so as to provide the client companies with maximum benefits.

  • PROFITABLE AND VALUABLE CUSTOMER MARKING

Most of the b2b lead generation Singapore agencies help their client companies to identify the most valuable customers thereby narrowing down the efforts and ultimately enhancing the profits. This approach is often referred to as account based marketing and has been put into use by a good number of lead generation Singapore companies.

  • CUSTOMER ORIENTED APPROACH

The leads generation Singapore companies work in a customer point of view and help the companies to work in a way that would ultimately work for the betterment of the customers. This way these companies ensure that their client companies get the maximum response. The strategies are often set by the regional experts who understand the needs of the customers and plan the course of action of the client companies accordingly.

CONCLUSION

The lead generation Singapore agencies often operate within a network of companies that mutually help other client companies of the agency to enhance its business. The agencies generally promote their clients’ products through a directory and when a visitor shows interest in the product or asks for the quotation, he is referred back to the client by the leads generation Singapore company. Any company wishing to enhance its business can surely depend on any of the lead generation Singapore agency and the results would be simply mesmerising.

seo by novatise singapore expert

Long-Term Content SEO Ranking Strategy

Right words at a Right time are the reason why SEO Singapore has gained popularity. The time when a person sits for hours in front of a desktop, rewriting and editing every word they are not only trying to communicate a message for the present but they are storing a reference which will last forever. If you want to prove a point, invest more in choosing your words rather than raising your voice or by repeating the same lines. It does not matter whether you are a start-up company or a full grown empire you will always face a situation when you will have difficulty in understanding something and at that time SEO expert Singapore like Novatise will help you to gain knowledge about how to tackle your problem and through the same medium you can communicate more effectively about your company.

Here are few strategies to improve your SEO ranking in long term.

seo ranking by seo expert singapore
Before I begin talking about SEO, I would assure you that there is nothing like rocket science in this and once you get the trick you can easily master it within no time.

• Make your URL easy and to the point: Your URL should be short enough to be memorized easily but long enough to describe your site. Try to use effective keywords in the URL because that makes it easier for the people to locate your site and it will surely lead to the hike in your ranking. Try to keep the word limit from 4-5 words.
• Choose better keywords: This is one of the major aspects of SEO. A well set of keywords can spread your article to a broader audience. When you type something on Google, it shows the best options related to what you have typed and with the right type of keywords, you can surely come in the top preferences when it comes to the area you are working on.
• Focus on Mobile Version– Gone are the days when people used to sit for hours in front of their desktop reading and researching things but now more people have already moved towards the smartphones to search things so it becomes necessary for you to make your visibility there so make sure that you make the mobile site your priority.
• Don’t forget the Voice search- As smartphones are really getting smart, it is important for you to update your site with at least 99% voice accuracy because you surely don’t want to miss your view just because you didn’t have time to fix the voice search. You can easily get information on Google about how to optimize your content for voice search.
• Use catchy subheadings- The mere existence of attractive subheading at the right place can give an extra spark to your content. Don’t call them a flow breaker because that is something that keeps the readers interested till the very end. The absence of subheadings can make your article more monotonous and the reader will lose interest in the middle and skip to something else.
• Add some Multimedia Elements- It is very important for you to add few images or if possible add some gif’s because no matter how irrelevant they look to you, they have the power to attract a larger number of audience. A catchy video or graph can surely increase the time people will spend on your site, which will surely lead to a hike in your ranking.
• Put efforts into increasing the User Experience- It is very important that you provide your users a good experience and when I say that am not referring to framing better sentences but my focus is more on making your site more users friendly. If you are not able to maintain your position among the readers, your ranking will surely drop down.
• Target most searched keywords- If you want to capture more market, it is necessary for you to use the keywords which are more likely to be typed by the user. This will be more beneficial than the focused keywords. You can even use attractive phrases or sentences but make sure you don’t overdo on that part. To come to the best conclusion it is advisable to research a bit more on what people are looking for when they are using SEO.
• Maintain a good speed of your site- It is very important for you to keep a check on the time it takes for the loading of the site because the faster the site will open, more likely people will appreciate staying on your site but focus more on the speed of the mobile site as people are more likely to be impatient when they use their phone. After a survey, it was found out that almost 53% of the sites are closed because it takes more than 3 seconds to load them.

seo expert singapore
These are few strategies which have helped me to maintain my SEO ranking but if you have any other suggestion, do leave a suggestion in the comment box. If your keen to use our services from a top SEO Agency Singapore like Novatise, give me a buzz and I can drop you a quick referral to our SEO team.

The Domination of Ebooks

The world of literature is always changing. There are newer ideas that are evolving, changing the types of information that we have known for years, while there are always new trends emerging in what people actually want to read. The latest trend when it comes to the literature world are Ebooks.

Ebooks are becoming the dominant form for how people are reading new material. It is making the idea of printed books become a novelty, rather than mainstream. So why are ebooks becoming dominant in the world?

The Benefits of Ebooks

Ebooks offer several benefits when compared to a physical copy of a book. It is these benefits that has everyone trying them out at least once, and most people falling in love with these ebooks. The benefits of ebooks when compared to traditional, physical printed books are:

  • Ebooks are more cost efficient

When comparing the cost of an Ebook to a traditional book, you may find that the price is significantly lower for the Ebook. It takes less time to have these uploaded when compared to printing these books, hence the cost of ink, paper and the like is passed onto the reader when purchasing an Ebook.

  • Ebooks offer a wide range of options

When looking at print media, you are often restricted to whatever your local bookstore is carrying. However, when browsing Ebooks there is really no restrictions on what you can find. The Internet is your shopping cart, meaning your choices are endless. You can find so different topics, from the secrets of yoga to how to kiss a girl… it’s really impressive!

  • Ebooks are better for the environment

This is probably one of the biggest reasons why several people are looking into Ebooks. Regular books utilize paper from trees, ink that is also found out in nature, and contribute to eth waste that is seen throughout the world. An Ebook is electronic, thus the only space that it takes up is the memory on the device the person is utilizing to read this.

Why Choose Ebooks?

It is the benefits that have been listed beforehand that are encouraging people to utilize Ebooks more than traditional books that have been published. Ebooks are becoming the go to source for many authors, as they find this to be a better decision for their words. Thus, you are going to find that several books you may be interested in may only be available in Ebook format.

The world of Ebooks are changing and adapting rapidly. What was once thought of as a novelty idea that would not take off, it has now overtaken the traditional books that line bookshelves throughout the world. Ebooks allow you to have a book with you, no matter where you are at, and this is making is easier than ever for people to stay connected to the literature pieces that matter the most to them.

Result? TOP SEARCH ENGINE Page Returns!

You might be wondering what all the fuss is about achieving the much-envied first 10-20 search engine results.  What’s the big deal?  Well, as my friends in Real Estate tell us, it is all about Location, Location, Location.  And indeed, in the internet world of business, location matters just as much as the physical.

Attaining the enviable position of being in the first 10-20 search engine results equals Search Engine gold!  The top 10-20 results are the ones people actually click through on, right?  Because we all know by now that those returns on the right hand side are ads.  But studies show that consumers click through more often on the search engine results which display on the left hand side, those which have been earned “naturally”  or “organically.”  Therefore, you want your business’ website to be in those enviable Search Engine Results top positions.

Now, mind you, there are some wonderful statistics about being #1 vs #2 and #10 vs #7.  However, do not fret unduly about your precise number because the Search Engine algorithms are constantly being fine-tuned.  It’s like watching your retirement fund on a daily basis.  Just after a change in the algorithms, search engine page rank results will shift and change as precisely what is stressed changes.  Then within about 10 days, the cumulative effect of your Offsite SEO efforts show their great business value as you return to the high rank which your efforts have earned you.

This is why it is essential to commit to at least a 6 month or longer SEO engagement and only work with reputable SEO firms who will make that kind of a business partnership with you.  True to form, the Search Engines are all about, “What have you done for me lately?”  You may earn and achieve an excellent page rank after 6 months of massive and focused effort.  But if those efforts are not sustained, you will be knocked off your position of achievement by the next guy who puts in the time.

Onsite SEO and Offsite SEO need to be ongoing to reap their rewards of your efforts.

Comprehensive SEO

Pulling it altogether now. For your website to achieve a top ranking search result by the Search Engines, you need to have both Onsite SEO and Offsite SEO working in concert harmoniously together.

Simply put, if your Offsite SEO focused on the Key Word “Influence” but your Onsite SEO stressed “Persuasion”, the Search Engines will not connect those two terms optimally. It’s like having a great product and expecting it to sell itself with no Marketing and Sales. You will be wasting time, resources and money and inadvertently hobbling the online growth of your business.

So, your website needs:

  • To prove – overtime – it is a TRUSTED business.
  • To accumulate top AUTHORITY on your subject of expertise.
  • To be highly RELEVANT, more so than the majority of your competition.

Posted in: SEO

What are some other factors to consider in Offsite SEO?

Google Wants You to Have TAR: Trust, Authority, and Relevancy

Trust

You have probably already heard that leading persuasion experts tell us that building credibility is essential in any persuasion situation. Well, the same is true with top Search Engines like Google and Yahoo!

  • On the internet the best ways to build trust include:

Have been established in business for awhile
Typically, online this means having been online for more than 1 year. This is why it is essential to have the Google spiders find you as soon as possible. PYO’s techniques get your website noticed by Google within 24 hours, often less. For most businesses going it alone, this can take months to achieve.

  • Known by the company you keep

This included refraining from association or affiliate links with scams or online frauds. You also need to be wary of legitimate businesses but those which the leading Search Engines frown upon which are adult in nature such as gambling and adult websites.

  • Refrain from obnoxious – SPAMMY – behavior

In the early days of the internet which you can check out within Alexa’s wayback machine, key word stuffing and invisible text was actually rewarded. Now that is considered spamming and Google will penalize your website and might even delist if until you have cleaned up you website. Having done so, you will need to restart building your TRUST with the Search Engines from scratch. You might risk month’s worth of effort. Be very careful.

  • Have a quality loading speed and up-time

We have all read and heard about the horror stories of hosting companies and their data center disasters. Be sure to host with a quality hosting company like GoDaddy.com or Host Gator. Additionally, you want to keep your audience in mind. Not everyone has high speed internet. How quickly does your website load? Be careful and refrain from adding costly flash images which most consumers skip anyway. And certainly they take way too long to load. Speaking of your audience, you’ll want to stay in touch with them on a regular basis with some kind of newsletter, at least once a mont. Two of the better services to use are include Aweber or 1shoppingcart. One of the nice features about 1shoppingcart is that you can have your shopping cart with the same service. Simplicity to have it altogether in one place, isn’t it?

Authority

Just like we said early, this is a popularity contest with Google. The popularity votes as cast by your backlinks, the number of quality (relevant) website links back to your website. As many of you probably already know, the more popular the website casting their vote for you, the higher rated the vote for you.

Establishing and earning Authority with the Search Engines is something which takes time to achieve over an extended period of time, and you reap the benefit of the cumulative effect of the massive well-focused effort.

Relevancy

Yes, just as you might expect, the website content must be relevant to the words of the search phrase.

To cite the earlier example of link directories, just having your website cited – a backlink – at any old website is no longer enough for it to be a valued backlink with the Search Engines. The content of the referring page and the referring website need to be somehow relevant to the business of YOUR website as well.

Posted in: Offsite SEO

What Determines Offsite Search Engine Optimization (SEO)?

Offsite SEO refers to all the citations and what related to that for SEO which is off the pages of your website.

Here are the offsite page factors that will get your search engine optimization efforts off to a sound start.

Leverage Quality Link Building through Social Media including Blogging to Build Your Online Authority & Trust

  • You need to be popular.
  • You want to build your popularity – online.

However, you want to do so in your subniches in order to compete online.  When you are a sole business owner, who wants to compete with #1 ranked Yahoo and the other internet giants of Google, MSN, and MySpace.  Instead – leverage them for your advantage.  Do you know how?  Do you have the time to do so while you are actually building and delivering your business to your customers?

The Importance of Building Quality Links to GET and BE KNOWN Online

We’ve all gotten those spammy emails requesting link exchanging.  So you might be thinking, “Don’t I just want a lot of links pointing to my website?  Can’t I just register my website with some link registries and be done with it?”

Well, if you’re a fly-by-night business, link directories might suffice for your business need. However, if your business plan includes being in business now, next year, and at least a few years out, you need to avoid link directories or risk Google will penalize your website if not delist and tank your website entirely.  And then it could take months to rebuild your credibility with Google if you go it alone.

Additionally, over time, your Social Media presence will be where your prospects encounter you.  For instance, you might meet some business contacts at a trade show and have a conversation.  You exchange business cards and agree, “Let’s talk further when we get back to the office, ok?”  When they get back to the office, they go over to their account at LinkedIn and look you up.  You need to be at the premier Social Media sites and you need to convey your unique brand there, not just toss up the equivalent of your resume and being generic.

Or how will they get a feel for wanting to partner with you in business.  That is what you want, right?  Customers who are partners?  Or did you just want to sell them only one thing one time?

What IS actually desirable is you must build QUALITY inbound links.

But then you are probably wondering, “Well, what constitutes good quality inbound links? And how do I do that?”

Google deems as quality inbound links which are from websites with content that is relevant to your website or some part of your website.  It’s like a vote in favor of your popularity, although, of course, more complex than that.

The President of PromoteYouOnline.com, Inc. lives in Silicon Valley.  The folks at Google and the folks at Yahoo! are just down the road from our President.  As part of their business, they are always refining the algorithms of their search engines.  Years ago in the early days of the internet – those grey haired ecommerce and cyberspace days – having lots and lots of inbound links was all that mattered.  But the teams upon teams of folks at Google and Yahoo! are smart, quite smart.  They have built into the search engine code the smarts to look at and examine the content at the inbound links.  Is it relevant?  Does it have high ranking site authority itself?

Google indeed does play favorites.  Don’t grip about it.  Leverage that!  Google prefers inbound links from high ranking websites.  And while I have earned the respect and favor of a few of the internet marketing gurus sufficiently as to prompt them to add a link to my main website, not all of them will do that for you, at least not right away.

At this time there are over 6000 Web 2.0/Social Media companies potentially to leverage to do build your Offsite SEO.  But how do you pick and choose which ones to use for your website?  And at medium rated website today which you are maybe ignoring can become a top rated website in another month with the mergers and acquisitions.  How are you to follow them all and still run your business?

Do you have time to keep up with them all and leverage the ones which are appropriate for your business and coordinate them with your overall marketing plan while still actually running your business?  Do you even want to?

Do what the other successful business owners do and leverage experts in other fields and delegate to them.  So, you want to delegate your SEO efforts to an SEO firm who understands Onsite AND Offsite SEO and wants to partner with your business for its success.